Did you know that it costs five to six times more to attract new      customers than to keep old ones? In addition, customer loyalty and the lifetime value of a customer can be worth up to 10 times as much as the price of a single purchase. This workshop teaches the basics of providing excellent and consistent customer service. It  focuses on the important role of the individual in building client    loyalty and creating a positive impression of the business.”

Why Train Your Retail Staff?

Training INCREASES:
Workers skills and motivation
Productivity
Employee commitment to their job
Quality of service
Customer satisfaction
Repeat business
Efficiency resulting in financial gains
Business sustainability

Training DECREASES:
Need for supervision
Customer complaints
Absenteeism
Employee turnover
Cost of operation

Presented by

The Saint John Board of Trade's Retail Forum

Delivered by
Tourism Industry Association of New Brunswick (TIANB)

Wed. February 29, 2012
 
2:00p.m. – 6:00p.m.
Business Resource Centre
Boardroom
40 King Street

Cost: $50 plus HST per session  (Deadline: Friday prior to session)

CANCELLATIONS CANNOT BE ACCEPTED AFTER DEADLINE

Sponsors

What Our Members Are Saying...

“We are so pleased to be a member of the Board of Trade. We opened a brand new hotel in a city we barely knew, without any business contacts to begin with. Through Board of Trade, we attended business mixers where we connected with other businesses, made friends and relationships with clients that we are still working with to this day.  I am so grateful for all the amazing staff that helped us along the way with such a positive attitude. I was most impressed by the efficiency and organization of the Board of Trade - they send out frequent newsletters to update members on important events coming up such as Luncheons featuring notable speakers, tradeshows or seminars that would benefit our business. I would recommend to any businesses out there - large or small - to join the Board of Trade to take advantage of the incredible networking and learning opportunities they provide to the members.”

Jasmine Mosher
General Manager
BEST WESTERN PLUS Saint John Hotel & Suites